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Wisconsin

US WI
The Toll of Tobacco in Wisconsin
High school students who smoke 3.4% (10,700)
High school students who use e-cigarettes 15.7%
Male high school students who smoke cigars (female use much lower) 5.8%
Kids (under 18) who try cigarettes for the first time each year 7,600
Adults in Wisconsin who smoke 11.9% (561,600)
Deaths in Wisconsin from Smoking
Adults who die each year from their own smoking 7,900
Proportion of cancer deaths in Wisconsin attributable to smoking 29.6%
Smoking kills more people than alcohol, AIDS, car crashes, illegal drugs, murders, and suicides combined — and thousands more die from other tobacco-related causes — such as fires caused by smoking (more than 1,000 deaths/year nationwide) and smokeless tobacco use.
Smoking-Caused Monetary Costs in Wisconsin
Annual health care costs in the state directly caused by smoking $3.09 billion
Portion covered by the state Medicaid program $624.9 million
Residents' state & federal tax burden from smoking-caused government expenditures $978 per household
Smoking-caused productivity losses in state $5.6 billion
Amounts do not include health costs caused by exposure to secondhand smoke, smoking-caused fires, or use of non-cigarette tobacco products. Productivity losses are from smoking-caused premature death and illness that prevent people from working. Tobacco use also imposes costs such as damage to property.
Tobacco Industry Influence in Wisconsin
Annual tobacco industry marketing expenditures nationwide $10.5 billion
Estimated portion spent for this state marketing each year $161.2 million
Published research studies have found that kids are twice as sensitive to tobacco advertising as adults and are more likely to be influenced to smoke by cigarette marketing than by peer pressure. One-third of underage experimentation with smoking is attributable to tobacco company advertising.

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Last updated Dec. 15, 2025