Heated Tobacco Products: Definitions and Global Markets

This resource describes how heated tobacco products (HTPs) work and provides a global overview of the HTP market.

  • HEATED TOBACCO PRODUCTS
  • RESEARCH

This resource describes HTPs and explains how they work. It provides global market data for HTPs, including where they are sold, the size of the market, key brands, etc., along with projections for the future HTP market.

Included in this resource:

  • Definition of heated tobacco products and explanation of toxic emissions
  • Global Markets - key brands, countries, etc.
  • Projections of future markets

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