Nine E-Juice Flavors That Sound Just… | Campaign for Tobacco-Free Kids
sign up

Nine E-Juice Flavors That Sound Just Like Kids’ Favorite Treats

June 11, 2014

“Kids may be particularly vulnerable to trying e-cigarettes due to an abundance of fun flavors such as cherry, vanilla, pina-colada and berry.”

If that quote sounds like something a public health organization said (and many of us have expressed such concerns), think again. This particular quote is from the so-called “youth smoking prevention” web site of tobacco giant Lorillard, manufacturer of blu eCigs, the best-selling e-cigarette brand.

So what flavors do Lorillard’s blu eCigs come in?

Cherry Crush, Vivid Vanilla and Pina Colada are among the blu e-cigarette flavors

Lorillard claims that it is “actively and effectively ensuring” that its e-cigarettes are not marketed to kids. So why is it using “fun flavors” that Lorillard itself admits could attract kids?

Lorillard is far from alone among e-cigarette makers in using sweet flavors that could appeal to kids. Many even use the same brand names as kids’ favorite candy, ice cream, cereal or other treats.

Here are some of the most egregious, youth-oriented e-cigarette flavors we’ve found and the treats they imitate:

Banana Split


Cotton Candy


Kool-Aid


Sweet Tarts


Hawaiian Punch


Rocket Pop


Gummy Bears


Froot Loops


Skittles


Bonus: E-Juice Flavors Named After Popular Cartoon Characters


Image Sources

Blu Kid-Friendly Flavors from blucigs.com
Banana Split E-Liquid Bottle from tenacious7vapor.com
Cotton Candy E-Juice Bottle from mayaecigarette.com
Sweet Tarts E-Juice Bottlefrom volcanoecigs.com
Skittles E-Juice Bottle from vaporsniper.com
Gummy Bear E-Juice Bottle from mayaecigarette.com
“Fruity Hoops” E-Juice Bottle from vaporsniper.com
Rocket Pop from rocketfuelvapes.com
Hawaiian Punch E-Juice Bottle from tenacious7vapor.com
Image of 'Kool-Laid' Bottle from premiumjuiceusa.com
'Dasiy Duck' cartoon image from bmorevapes.com
'The Papa Smurf' cartoon image from bmorevapes.com
'Curious George' cartoon image fromfluidvaper.com
Images of kids treats are from WikiCommons or iStockPhoto.com.