Tobacco's terrible toll in the United States and around the world is no accident. It stems directly from the tobacco industry's insidious and even illegal practices. For decades, the tobacco industry has marketed its deadly and addictive products to children, deceived the public about the devastating consequences of tobacco use and fought proven measures that reduce tobacco use and save lives. Read more.
Not Your Grandfather's Cigars: A new generation of cheap and sweet cigars threatens a new generation of kids.
Philip Morris International's “Be Marlboro” campaign is coming under fire again for targeting youth. This time, the consumer protection agency from the Brazilian state of São Paulo has fined Philip Morris over $480,000.
The agency acted after a formal complaint was filed against Philip Morris by tobacco control activists who documented how its marketing tactics were aimed at youth. Paula Johns, Executive Director of the Brazilian advocacy organization ACT, calls the campaign "cynical", noting that “independence and autonomy are associated with a product that actually makes the person dependent."
WASHINGTON, DC – A new government study published today shows that 17.4 million Americans – 7.3 percent of U.S. adults – smoke cigars every day, some days or rarely. This study shows that cigar smoking is a serious public health problem that must be addressed through strategies such as Food and Drug Administration regulation of all cigars and taxation of cigar products at the same rate as cigarettes.
Despite international media criticism and widespread calls from public health groups and government officials to end its "Be Marlboro" marketing campaign, Philip Morris International is doubling down and expanding its youth-oriented campaign around the globe.
A March 2014 report by the Campaign for Tobacco-Free Kids and other public health groups exposed how the campaign uses themes and images sure to appeal to youth. With the slogan "Don’t be a Maybe. Be Marlboro," the ads feature images of attractive young people falling in love, playing music, partying, and taking risks.
WASHINGTON, DC — The proposed merger of the Reynolds American and Lorillard tobacco companies raises important questions that go beyond antitrust. It raises important public health issues as well because it would bring together two tobacco giants with a long history of marketing to kids and deceiving the public about the deadly consequences of their products. These companies sell two of the three most popular cigarette brands among U.S. youth (Lorillard's Newport and Reynolds' Camel) and the most popular smokeless tobacco brand among youth (Grizzly, made by Reynolds' American Snuff Company subsidiary).
WASHINGTON, DC – Design changes and chemical additives introduced by tobacco companies in recent decades have made cigarettes more addictive, more attractive to kids and even more deadly, according to a report issued today by the Campaign for Tobacco-Free Kids.
The report, titled Designed for Addiction, details how tobacco companies purposely design cigarettes to make tobacco smoke smoother, less harsh and more appealing to new users, especially kids, and to create and sustain addiction to nicotine. Tobacco companies have made these changes without regard for the health impact and actually have increased smokers’ risk of developing lung cancer.