Executive Vice President, U.S. Programs

Dec 20, 2018

Tobacco remains the #1 cause of preventable death in the United States

Search Summary

The Campaign for Tobacco-Free Kids (the Campaign), a leader in the fight to reduce tobacco use and its devastating consequences in the United States and around the world, is seeking a dynamic, talented Executive Vice President to oversee its U.S. advocacy programs. The Campaign is the largest non-profit advocacy organization devoted to changing public attitudes and public policies related to tobacco in order to prevent kids from using tobacco, help smokers quit, and protect everyone from secondhand smoke.

This is a compelling opportunity for a passionate, savvy and experienced advocate and executive to play a pivotal role in improving public health in the U.S. and internationally. Over the last twenty years enormous progress has been made in reducing tobacco use in the United States. The efforts to reduce tobacco use are often cited as one of the best examples of the power of effective advocacy to bring about meaningful change, but much remains to be done and the work going forward has the potential to make an extraordinary difference, especially in reducing health disparities and health inequities in the United States. Despite this progress the recent rise in e-cigarette use among youth possesses one of the most serious threatens in decades.

The Executive Vice President (EVP), U.S. Programs, is responsible for the formulation, supervision and management of the Campaign’s U.S. programs, staff and budget, including the Campaign’s advocacy at the federal, state and local levels and the Campaign’s U.S.-focused research, communications, development and youth advocacy work. The EVP’s role is to ensure that the policies and programs of the Campaign’s U.S. activities support the Campaign’s mission and policies, that the Campaign meets its goals and objectives in a timely manner, and that the different units and teams overseen by the EVP work cooperatively and effectively with each other and with all other components of the Campaign.

The EVP reports directly to the President and is a member of the Campaign’s Executive Committee.

The Campaign for Tobacco-Free Kids – Successes, Challenges, and Opportunities

For more than two decades the Campaign for Tobacco-Free Kids has led the fight to reduce tobacco use and its deadly consequences in the United States. The Campaign, a non-profit organization established in 1996, works with more than 130 organizational partners, including public health, medical, education, civic, corporate, youth and religious organizations. The Campaign has earned a stellar reputation for successful public health advocacy and has contributed to the stunning 70% decline in youth smoking since 1996. Fourteen states have enacted laws raising the minimum age for tobacco sales to 21, as well as 470 municipalities. Recently bipartisan federal legislation was introduced to raise the minimum age for buying any tobacco products, including e-cigarettes, from 18 to 21. Through strategic communications and policy advocacy campaigns, the organization promotes the adoption of proven solutions that are most effective at reducing tobacco use and save the most lives. The organization is also playing a major role in combatting the epidemic in use of e-cigarettes by youth.

However, with tobacco-related deaths ending the lives of more Americans (480,000 annually) than AIDS, alcohol, illegal drugs, car accidents, murders and suicides combined, the challenges remain compelling. The tobacco industry relentlessly peddles its deadly products, targeting kids and other vulnerable populations. The tobacco industry’s business model depends on addicting the next generation of tobacco users to its products and the industry is well-resourced.

In response, the Campaign has successfully advocated for the adoption and implementation of effective public policies and programs, developed broad and deep partnerships across the public health sector, built effective and knowledgeable research, lobbying and communications teams, and attracted significant funding and other resources to enable the Campaign to confront and overcome these challenges. While annual tobacco-related health care costs in the United States have climbed to approximately $170 billion, the Campaign has successfully advocated for a broad set of evidenced based policies and programs on the federal, state and local levels, including expanding FDA authority over tobacco, funding CDC tobacco prevention and cessation programs, extending smoke-free laws, general health care reform and raising federal and state tobacco taxes, and tackling the problems posed by e-cigarettes, among others. The Campaign is seeking an exceptional, mission-driven individual to lead and grow its U.S. Programs.

Today the Campaign is governed by a 15-member Board of Directors, and led by its president, Matthew L. Myers. Mr. Myers was a co-founder of the Campaign in 1996 and has been a leader of the organization since its inception, first as its executive vice president and legal counsel, and for the past 19 years, as its president. The EVP for U.S. Programs will join a current team of 47 talented professionals working on US related matters, many of whom have been with the organization for a decade or more.

The Campaign does not accept any government or tobacco industry funding. For more information about the Campaign, please visit its website at www.tobaccofreekids.org

Primary Role and Responsibilities of the EVP, U.S. Programs

The EVP is primarily responsible for the management and supervision of the Campaign’s U.S. advocacy efforts, and US staff, ensuring coordination between teams, including communications, research, federal, state, youth advocacy, and legal staff.

These responsibilities include the formulation and implementation of the Campaign’s U.S. activities, as follows:

  • Develop and oversee the implementation of strategic plans and organizational priorities for the Campaign’s U.S. activities; ◦Provide leadership for the formulation of U.S. policy positions, goals, objectives, and strategies on issues relating to tobacco control, including those relating to health equity;
  • Help maintain and build upon the Campaign’s reputation as a leader and good partner in tobacco control;
  • Develop and monitor the Campaign’s U.S. budget, working with staff to ensure that resources and strategic priorities are aligned;
  • Work closely with the Campaign’s global programs to coordinate policy positions and activities between the Campaign’s U.S. and global programs;
  • Serve as representative of and spokesperson for the Campaign;
  • Establish and maintain good working relations with NGOs and others involved in tobacco control;
  • As part of senior management of the Campaign, assist in fundraising efforts, including developing and building relationships with donors, political leaders and the media;
  • Continue to build and support a cohesive, dedicated, diverse and highly effective staff; and
  • Carry out all responsibilities in close coordination with the President and carry out such other duties as assigned by the President.

Required Experience and Qualifications

The Campaign will consider the following factors in evaluating candidates for this important leadership role. While no single individual will possess all the desired experiences and qualifications, the successful candidate should possess many of the following characteristics and qualities:

  • At least 10 years in a senior leadership role within a substantial advocacy organization, government agency or for-profit corporation, with at least 5 years of experience in a senior management role;
  • Exceptional strategic-thinking ability and demonstrated success in planning and implementing programs;
  • Familiarity with federal and state legislative and policy-making processes, and working knowledge of major legislative issues and the related political landscape;
  • Strong skills and experience in fundraising;
  • Proven financial, organizational, and personnel management skills;
  • Strong analytical and decision-making skills;
  • Understanding of evolving communications and information technologies;
  • Experience in policy work and/or issue campaigns and/or tobacco control issues;
  • Experience and success in building and supporting a diverse highly professional staff, teambuilding and consensus building;
  • Strong written and oral communications skills;
  • Ability to work under tight time constraints; and
  • Capitol Hill or Administration experience is a plus.

Application Procedure

The Campaign has retained Isaacson, Miller, a national executive search firm to assist with this important endeavor. Inquiries, nominations and applications, which include a current resume and a letter of interest tailored to describe how the candidate meets the desired qualifications and experience, should be sent electronically to www.imsearch.com/7099or in confidence to:

Tim McFeeley, Partner
Laura Uvena, Senior Associate
Isaacson, Miller
1300 19thStreet NW, Suite 700
Washington, DC 20036

(202) 682-1504


Electronic submission of materials in strongly encouraged.

The Campaign for Tobacco-Free Kids is an Equal Opportunity Employer and welcomes applications from individuals who will contribute to its diversity.