Tobacco Unfiltered

A “Responsible” Tobacco Company? Philip Morris International’s Actions Contradict CEO’s Claim

Camilleri downplays tobacco’s toll, dismisses youth concerns at shareholders’ meeting

Editor
May 11, 2012

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Confronted by activists – including youth who traveled to New York City to attend Philip Morris International’s annual shareholders meeting this week – Philip Morris CEO Louis Camilleri again played down the deadly consequences of his company’s products and claimed the company acts responsibly when the evidence shows otherwise.

At last year’s shareholders meeting, Camilleri minimized how addictive cigarettes truly are, stating that “it is not that hard to quit” (he backtracked under a torrent of criticism).

Continue reading A “Responsible” Tobacco Company? Philip Morris International’s Actions Contradict CEO’s Claim

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posted May 11, 2012

Smoker Talks truth® to Philip Morris International CEO’s Claim That It’s “not that hard to quit”

Legacy’s truth® video turns the tables to show youth how addiction harms

Editor
Sep 14, 2011

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Philip Morris International CEO Louis Camilleri told company shareholders in New York recently that it's "not that hard to quit" smoking. But the words of a real smoker, sick and wheezing, speak truth to tobacco industry power.

In a new video from Legacy’s truth® campaign, "Steve" speaks through a tracheotomy hole, coughs and wheezes as he sets the story straight: "Having my vocal cords removed definitely helped me quit smoking…and talking."

Continue reading Smoker Talks truth® to Philip Morris International CEO’s Claim That It’s “not that hard to quit”

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posted September 14, 2011

He Said What?

Philip Morris International chief's comment that tobacco is "not that hard to quit" only hints at company deception

Editor
May 12, 2011

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Philip Morris International CEO Louis Camilleri made headlines at the PMI shareholders' meeting in New York on Wednesday, when he falsely claimed that "it's not that hard to quit" smoking cigarettes.

It was a revealing glimpse of the real Philip Morris at an event usually orchestrated to present the world's largest private tobacco company in the best light even as its products and practices spread death and disease worldwide.

Continue reading He Said What?

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posted May 12, 2011

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We blog news and information about the global movement to reduce tobacco use and its devastating toll.

We expose the tobacco industry's deceitful practices and chronicle the work of advocates in the United States and around the globe who are battling the world’s leading cause of preventable death.

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