News stories expose industry’s marketing to kids
Jan 29, 2014
Indonesia and Africa are among Big Tobacco’s top targets as the industry increasingly targets low- and middle-income countries in its insatiable quest for profit, no matter the cost in lives and health.
Recent news stories document both the enormous challenges posed by the tobacco epidemic in these countries and regions – and the growing call for strong action to rein in the tobacco industry and save lives.
Continue reading Fighting Big Tobacco in Indonesia and Africa
Cigarette ad shows disregard for health
Nov 14, 2013
How does the Indonesian tobacco company Djarum celebrate the country’s National Health Day? It places a giant front-page ad for one of its cigarettes in a national newspaper. Then that newspaper happens to make its way onto every seat at the launch event for the Ministry of Health’s National Health Day event.
That’s how bad things are in Indonesia, where tobacco companies have near-free rein to promote and sell their deadly products and newspapers shirk their responsibility to readers by running those ads.
Continue reading Tobacco Company Blows Smoke on National Health Day in Indonesia
A promising step for tobacco-free events in Indonesia
Jun 21, 2013
Showing that it’s possible to tune tobacco out of the music industry, this year’s Java Rockin’land music festival in Jakarta, Indonesia, will take place without one of its most infamous acts – the tobacco industry. Java Rockin’land – like many music festivals in Indonesia – has traditionally been sponsored by tobacco companies trying to lure a new generation of smokers. The concert attracts young music fans from across the country – but this year, the tobacco industry won’t be on stage.
Continue reading Indonesian Music Festival Drops Tobacco Company as Main Sponsor
PT Djarum puts profits over lives
Jun 10, 2013
Indonesia has been called the tobacco industry’s playground due to the country’s large number of smokers and unrestricted tobacco marketing.
In the latest example, Indonesian tobacco giant PT Djarum has placed billboards promoting its L.A. Lights cigarettes with the shameful slogan “DON’T QUIT.” If discouraging smokers from quitting isn’t bad enough, the ad appears to mock efforts to reduce smoking by instead encouraging smokers to “DO IT” and using the slogan “Let’s Do It!”
Continue reading Indonesia Tobacco Giant’s Shameful Billboard Says “DON’T QUIT”
Performers urged to reject tobacco sponsorships
Feb 27, 2013
The Java Jazz festival kicks off this Friday in Jakarta, Indonesia. It's one of the largest annual music festivals in the world, and concert promoters have spent the last few months promoting the stars who will perform. But they've promoted tobacco even more.
What are the biggest words on Java Jazz's official poster and billboards? It's not "Java Jazz." It's not the names of star performers. It's a brand of cigarettes made by Djarum, the tobacco company sponsoring the music festival.
Continue reading Oh Really? Tobacco-Sponsored Indonesia Jazz Festival Now Claims It’s Opposed to Youth Smoking
U.S. band Weezer urged to drop tobacco sponsor for upcoming Indonesia concert
Jan 4, 2013
The Campaign for Tobacco-Free Kids is launching a new campaign and web site – called Tune Out Tobacco – urging musicians to reject tobacco industry sponsorships of their concerts.
Continue reading New Campaign Urges Musicians to “Tune Out Tobacco” by Rejecting Tobacco Sponsorships
International artists perform at industry-sponsored event, help market tobacco to kids
Oct 9, 2012
Thanks to some of the world’s weakest tobacco control laws, Indonesia continues to be the target of rampant, unrestricted tobacco marketing, including industry-sponsored concerts that are banned in the United States and many other countries. Unfortunately, popular international musicians continue to perform at these concerts, helping tobacco companies market their deadly and addictive products to Indonesia’s youth.
Continue reading Same Old Tricks: Big Tobacco Partners with International Music Stars in Indonesia
Cheap cigarettes, rampant marketing fuel tobacco epidemic
Sep 12, 2012
Indonesia has the highest male smoking rate among countries surveyed to date, according to results from the nation’s first Global Adult Tobacco Survey (GATS) released today.
The survey underscored the scope of Indonesia’s tobacco epidemic, which is fueled by cheap cigarettes, rampant tobacco advertising and weak government policies to reduce tobacco use. Smoking kills at least 200,000 people in Indonesia each year.
Continue reading New Survey: Indonesia Has Highest Male Smoking Rate in the World
Video: Tobacco giant questioned on Marlboro-branded kiosk steps from school
Jul 11, 2012
In a new segment, ABC News Nightline returns to Indonesia, a playground for the tobacco industry where tobacco marketing is inescapable and kids can easily buy cigarettes right outside their schools.
Continue reading ABC’s Nightline Investigates Philip Morris International’s Marketing to Indonesian Youth
Video: Eight-year old Indonesian boy has been smoking for nearly four years
Jun 21, 2012
A new segment broadcast by Australian Broadcasting Corporation highlights the alarming tobacco epidemic affecting Indonesia's most vulnerable population — its children. The story follows an eight year old boy who has been smoking cigarettes for nearly four years and illustrates how the tobacco industry targets young smokers in Indonesia
Continue reading Australian News Program Highlights Alarming Epidemic Affecting Indonesia’s Children
New line of super-slim cigarettes aggressively targets women
Jan 18, 2012
South Korea’s leading cigarette manufacturer, KT&G, has launched a new line of super-slim cigarettes and is directly targeting women around the globe in a marketing campaign that promotes the brand as smart and sophisticated.
"Love Smart" declares a Jakarta billboard for Esse, which pictures a slim woman in a sleek blue dress.
Continue reading Tobacco Industry Hasn’t Come a Long Way, Baby
A step forward in nation of "smoking baby" and severe epidemic
Nov 9, 2011
Indonesia's Constitutional Court has upheld critical tobacco control related aspects of the country's 2009 Health Law, affirming that tobacco is indeed addictive and making it clear that pictorial warnings on cigarette packs are required and not just optional.
The ruling came on a challenge to the law backed by tobacco companies, which are politically powerful and have aggressively fought efforts to reduce tobacco use. The Indonesian government has lagged in implementing the law, bowing to the clout of tobacco interests.
Continue reading Court Upholds Key Indonesian Tobacco-Control Laws
Company documents show how PMI targets local brand to youth
Sep 12, 2011
With Indonesia in the grip of what it calls an "uncontrolled tobacco epidemic," ABC’s 20/20 turns its cameras beyond the shocking images of smoking babies and schoolchildren to spotlight the role of lax government regulation and Philip Morris International’s marketing to youth.
Continue reading ABC’s 20/20: Philip Morris International’s Link to Indonesia’s “Mini-explosion of Smoking Babies”
In country of smoking baby, tobacco giant targets young men with outrageous billboard
Aug 30, 2011
From Philip Morris International’s Indonesian subsidiary Sampoerna comes a new billboard with a jaw-dropping slogan: "Dying is better than leaving a friend. Sampoerna is a cool friend."
See it in the full post.
Continue reading Philip Morris International Suggests Cigarettes are “a Cool Friend” for Indonesians
“Sex, Lies and Cigarettes” documentary airs on Tuesday night
Jun 24, 2011
Widening its lens beyond the image of Indonesia’s infamous “smoking baby,” Current TV plans to air an hour long documentary Tuesday night that exposes the tobacco industry’s deadly expansion into Indonesia, where it is addicting a new generation and helping to create a global epidemic of deaths caused by tobacco use.
Continue reading For Big Tobacco, Indonesia is the new Marlboro Country
American rock bands continue to help sell tobacco to kids in developing countries
Jun 7, 2011
The American rock bands Good Charlotte, 30 Seconds to Mars and Neon Trees are among a lineup of top musicians who are again acting as advertisers for Big Tobacco: They're scheduled to perform next month at Java Rockin' Land, Indonesia's largest and highest profile music event — sponsored by the cigarette company Gudang Garam.
Continue reading They’re at it Again
Even the smoking baby knows better
Mar 2, 2011
Thousands of international, scientific studies have proved the addictive power of nicotine, the essential element in tobacco products that gets people hooked and keeps them using a product that kills them.
That arresting video of a chain-smoking Indonesian toddler that went viral on the Web last year was clear and disturbing proof that this potent drug can work its deadly grip on anyone, of any age.
Continue reading Tobacco Supporters in Indonesia Still Say It’s Not Addictive