Tobacco Unfiltered

Update: Orange Bowl Outlook Sunny After Cigar Sponsorship Dropped

Tobacco-free bowl game set for tonight

Editor
Jan 4, 2012

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Tonight's Orange Bowl game in Miami will kick off without the cloud of a tobacco sponsorship hanging over it: Bowl officials cancelled a planned three-year sponsorship by Camacho Cigars after public health groups, three U.S. senators and thousands of activists protested that the sponsorship would have helped market tobacco products to young fans.

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posted January 04, 2012

Orange Bowl Must Drop Tobacco Sponsorship

Camacho Cigars and smoking lounges have no place in sports

Editor
Dec 20, 2011

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Ten national public health and medical groups have called on the Orange Bowl Committee and the NCAA to cancel a cigar company sponsorship of the marquee college football game to prevent tobacco marketing at one of the nation’s premier sporting events.

Davidoff of Geneva, parent company of Camacho Cigars, last week announced that it has signed a three-year deal making Camacho Cigars a corporate sponsor of the Orange Bowl Festival, which includes the 2012, 2013, and 2014 Discover Orange Bowls, the 2013 Discover BCS National Championship game and related fan events. The 2013 Discover BCS National Championship game will draw particularly intense fan interest and media attention.

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posted December 20, 2011

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