Tobacco Unfiltered

Honoring Young Leaders in the Fight Against Tobacco

Youth Advocates of the Year Take on Big Tobacco

Editor
May 20, 2014

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Last week, the Campaign for Tobacco-Free Kids honored our Youth Advocates of the Year, extraordinary young leaders who are working to make tobacco history and create a tobacco-free generation.

We proudly honored them at our 18th annual Youth Advocates of the Year Awards Gala in Washington, D.C., attended by more than 400 public health, political, civic and business leaders.

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posted May 20, 2014

Youth to Philip Morris International: Stop Targeting Kids with “Be Marlboro” Campaign

Health groups, government officials join effort to end shameful campaign

Editor
May 8, 2014

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Youth advocates sent a loud and clear message to Philip Morris International this week: We won’t be Marlboro.

Protesting outside Philip Morris’ annual shareholders’ meeting in New  York City on Wednesday, the youth called on the tobacco giant to stop targeting kids and immediately end its “Be Marlboro” campaign that is running in more than 50 countries.

Inside the meeting, health advocates presented Philip Morris with an open letter demanding an end to this ad campaign for best-selling Marlboro cigarettes.  It was signed by over 250 civil society organizations and representatives of more than 25 governments.

Read the full blog post

posted May 08, 2014

Three Major Cities Add E-Cigarettes to Clean Air Laws Today

New York, Chicago and San Francisco preserve the public’s right to breathe clean air

Editor
Apr 29, 2014

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New York City, Chicago and San Francisco today implemented new laws that prohibit the use of electronic cigarettes in the same workplaces and public places, including restaurants and bars, where cigarette smoking isn’t allowed.  Two other California cities, Los Angeles and Long Beach, also recently implemented such laws.

According to Americans for Nonsmokers’ Rights, at least 170 municipalities and three states (North Dakota, New Jersey and Utah) have included e-cigarettes in their clean air laws.

Read the full blog post

posted April 29, 2014

On Earth Day, Beware of Tobacco Giant’s Green Claims

Despite eco-friendly claims, American Spirit cigarettes harm people, environment

Editor
Apr 22, 2014

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What is “greenwashing?” It’s a deceptive marketing practice in which a company attempts to make itself or its products appear environmentally-friendly in order to distract from an undesirable aspect of its business.

On Earth Day, you need look no further than the Santa Fe Natural Tobacco Company, a subsidiary of Reynolds American, and its Natural American Spirit cigarettes for a particularly deplorable example of this strategy.

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posted April 22, 2014

Creative Outrage: Enter our Contest to Expose the Truth about the “Be Marlboro” Campaign

Philip Morris International ads found to target youth

Editor
Apr 21, 2014

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Last month, the Campaign for Tobacco-Free Kids and other public health groups issued a report exposing how Philip Morris International (PMI) is conducting a global marketing campaign for its best-selling Marlboro cigarettes that uses themes and images sure to appeal to youth. 

The “Be Marlboro” campaign has spread to more than 50 countries despite being banned by a German court for targeting teens.  The campaign associates “being Marlboro” with falling in love, playing music, partying, engaging in adventure sports and other activities popular with youth.

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posted April 21, 2014

Youth voices heard on Kick Butts Day

Youth voices heard on Kick Butts Day

Editor
Apr 3, 2014

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On Kick Butts Day, March 19, thousands of youth and public health advocates across the country stood up to Big Tobacco. In events in their schools and rallies at state capitols, they spoke out against the industry’s deceptive marketing – and their voices were heard.

Why is Kick Butts Day important? We couldn’t say it better than these supporters, whose messages were amplified in newspapers, on TV and in blogs.

Read the full blog post

posted April 03, 2014

Poisoning Cases Related to E-Cigarettes Skyrocket

New York Times report highlights risk, spurs calls for FDA regulation

Editor
Mar 26, 2014

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Across the United States, poison control centers are reporting a soaring number of accidental poisonings related to the nicotine liquid used in electronic cigarettes.  These reports have spurred a growing call for the Food and Drug Administration (FDA) to finally regulate these products, including from newspaper editorials and U.S. senators.

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posted March 26, 2014

Take the Marlboro Teen Fashion Quiz

Is it an ad for Marlboro cigarettes or teen fashion? You decide

Editor
Mar 12, 2014

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As revealed by a report issued today by the Campaign for Tobacco-Free Kids and other international public health groups, Philip Morris International (PMI) is conducting a global marketing campaign for its best-selling Marlboro cigarettes – called “Be Marlboro” – that uses themes and images sure to appeal to youth.

The campaign has spread to more than 50 countries despite being banned by a German court for targeting teens and generating similar complaints in other countries.

“Be Marlboro” ads feature attractive young people partying, falling in love, playing music and engaging in adventure sports such as snowboarding and surfing – in short, things youth around the world aspire to do.

Read the full blog post

posted March 12, 2014

Lights, Camera, Fight Tobacco!

Announcing winners of Kicking Butts on Film Contest

Editor
Mar 10, 2014

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Youth across America will stand up to Big Tobacco on Kick Butts Day, just nine days away on March 19, 2014.

In the fall, our Kick Butts Day team invited youth across the country to submit original public service announcements as part of our annual Kicking Butts on Film PSA Contest.

We received dozens of creative entries from all over the U.S.  These videos showed how tobacco continues to effect America’s youth in their daily lives – and how many of them are galvanized to continue the fight.

Read the full blog post

posted March 10, 2014

Los Angeles, Long Beach Add E-Cigarettes to Clean Air Laws

Growing number of cities are taking action

Editor
Mar 7, 2014

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This week, the Los Angeles and Long Beach City Councils voted to prohibit use of electronic cigarettes in restaurants, bars and other public places and work places where cigarette smoking is also prohibited. San Francisco is considering similar legislation and a vote is anticipated soon.

Read the full blog post

posted March 07, 2014

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About This Blog

We blog news and information about the global movement to reduce tobacco use and its devastating toll.

We expose the tobacco industry's deceitful practices and chronicle the work of advocates in the United States and around the globe who are battling the world’s leading cause of preventable death.

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