UK launches graphic anti-smoking ad
Ads show tumor growing on a cigarette
Posted by: Editor | Jan 7, 2013
That’s how the United Kingdom’s chief medical officer, Prof. Dame Sally Davies, describes a graphic new anti-smoking ad campaign launched by the UK's Department of Health.
The new ads, which depict a tumor growing on a cigarette, are generating significant attention in the UK and around the world. The ads aim at motivating smokers to quit by reminding them that cigarette smoking causes mutations that lead to cancer.