The Independent Exposes British Performers Joss Stone and Craig David for Playing at Java Jazz, Tobacco-Sponsored Music Festival in Indonesia
The Independent newspaper in Britain has called out performers Joss Stone and Craig David for playing at Java Jazz, the music festival in Indonesia that is sponsored by the tobacco company Djarum. The article highlights how the artists will perform, literally, under the banner of the tobacco company at the festival and how their presence will help Djarum make smoking look glamorous and fun, as a way to attract kids to take up the deadly habit of smoking.
Tobacco-sponsored concerts are especially common in Indonesia, which has almost no restrictions on tobacco advertising and sponsorships. As a result, the tobacco industry aggressively promotes its deadly products at events such as concerts and music competitions with dreadful success: an estimated 78% of current Indonesian smokers started before the age of 19.