Pakistan Tobacco Co Ltd, a subsidiary of British American Tobacco, held 51 percent of the cigarette market in 2008 and Lakson Tobacco Co Ltd, fully owned by Philip Morris International, held about 40 percent of the market. In Pakistan, more than 76 billion cigarettes were sold in 2008.
Pakistan ratified the WHO Framework Convention on Tobacco Control on November 3, 2004.
Smoke-free environments: Smoking is banned in indoor offices, restaurants, healthcare and educational facilities and on public transportation in Pakistan. Enforcement on the ban on smoking is lax.
Advertising, promotion and sponsorship: Pakistan does not have a comprehensive ban on tobacco advertising and promotion.
Warning labels: Pakistan implemented pictorial warnings on cigarette packs on May 31, 2010. The new warnings cover 40 percent of both the front and back of cigarette packs. Thirty percent of the warning is pictorial and 10 percent text.
Tobacco taxes: Tobacco products are cheap and tobacco taxes in Pakistan are below the rate recommended by the World Bank (from 65 percent to 80 percent of retail price) that is commonly present in countries with effective tobacco control policies.
Reports, Articles & Studies
Aslam, SM. Tobacco Industry in Pakistan. Ind & Econ. 2000 Jul/Aug; 31
The Cigarettes (Printing of Warning) Ordinance, 1979. Ordinance No. LXXIII.
The Cigarettes (Printing of Warning) (Amendment) Ordinance, 2002. Ordinance No. LXXV.
Prohibition of Smoking and Protection of Non-Smokers Health Ordinance, 2002