Not Your Grandfather’s Cigar: Key Findings
- While cigarette sales have declined, annual cigar sales more than doubled between 2000 to 2012 – from 6 billion to more than 13 billion cigars.
- This increase is driven by an explosion of cheap, sweet small cigars that entice kids.
- High school students and young adults smoke cigars at twice the rate of all adults.
- Tobacco companies have exploited regulatory and tax loopholes to market cigar products that are flavored and priced to appeal to kids.
